Building a Visual ID for an LGBTQIA+ Podcast
Architected a high-fidelity omni-channel design ecosystem that streamlined digital asset production. Pairing precise Figma brand governance with agile workflows allowed the podcast to scale a 100k+ follower expansion within a single year.
150+
Podcast Recordings
100k
Audience
250k
Views & Streams
Project Highlights
From Thin Air
Out Loud & Laughing is a new podcast that launched in February of 2025. We started the brand work in December of 2024 and met an aggressive deadline allowing the Podcast to meet its launch date.
Assets included everything from establishing brand colors, a logo, and layouts to support thumbnail templates, podcast video edits, and beyond including a comprehensive media kit.
Scaling a Living Entity
With episodes being released twice a week along with a multitude of social media clips, it was imperative to create a sustainable workflow.
Using platform technologies with integrated design system application as well as understanding how to best utilize implemented AI tools, and paired with our customized RSS feed, we've sustained a consistent schedule without missing a post.
From Press to Present Day
Since the inception of its launch, Out Loud & Laughing has garnered over 100K followers across multiple platforms including, but not limited to, YouTube, Spotify, Apple Music, Instagram, TikTok and wherever else podcasts are streamed.
Creating this presence has provided notoriety from publishers like Queerty.com, Pride.com, Out and Advocate, while building a network of over 60+ guests who have celebrated their stories with the Pod.
